Case Studies

Most large organizations face huge challenges in staying aligned, knowing when and how to collaborate, and capturing knowledge for future use. A large virtual team at Alcoa Fastening Systems has implemented principles of “Observable Work” – creating value through making visible and transparent the normally arcane processes of IT management.

Investment decisions are only as good as the advice they are based on. Given this reality, Charles Schwab & Co. is using social computing to improve its service representatives’ expertise. Schwab is unleashing valuable financial knowledge across its geographically-dispersed organization by creating shared company-wide communities, blogs, activity streams, etc.

Millions of consumers and businesses rely on Symantec to protect them from online threats, and store and secure valuable information. But like any company of its size, Symantec had multiple project and platform teams working in parallel, with very little transparency about who worked on what. Today, by managing their project and product work with enterprise social software, they were able to break down silos and create a truly integrated product development process. Director of Global Lab Operations John Dequin will take you through how they did it, and what were the challenges and successes along the way.

The implementation of social media within the enterprise is a new challenge and -- for many businesses -- a necessity. But are these tools bringing workforces together, or creating more fragmented silos and communities? Does social media integration truly enable companies, or merely result in distraction?

Have you ever wondered why Web 2.0 technologies are wildly successful when used en masse by the public but those same technologies – when harnessed for the Enterprise 2.0 – then fail to make inroads at the corporate level?  Can corporations use the latest developments in collaboration, communication, and cloud computing to create value and deliver improved business results?  Our research and recent engagements have identified seven key principles that contribute to a successful implementation of the Enterprise 2.0 experience within a company. These principles are varied in nature but when applied together produce a strong reinforcing theme that aid in value creation.  In this session you will learn what these principles are and how to apply these principles to your Enterprise 2.0 efforts for measurable results.