Driving Adoption and Organizational Change

Cisco shares their journey to build a scalable governance model balanced with flexibility as they unleash a global integrated Social Networking and Collaboration platform across the enterprise.

You hear you need a Community Manager. But why do you need one? And what should a Community Manager do? 

Whether you're launching an employee or market-facing community, you'll want to join this session to learn why this role is so critical to the success of your community. Speakers from three organizations will share community governance models, community manager job descriptions, and provide a glimpse into the day-in-the-life of a community manager.

A powerful evolutionary pattern is emerging in a range of online networks and communities, suggesting the potential to turn diminishing-returns performance improvement into increasing returns.  Understanding this pattern, executives can focus enterprise 2.0 initiatives, reduce initial investment and accelerate the emergence of powerful creation spaces to drive meaningful performance improvement.

The best corporate decisions are based on a matching operational insight and financial data, and reaching the right people at the right time. Unfortunately, aligning finance and operations for decision-making is often an exercise in futility because each uses different tools, language and methods. The cloud changes this paradigm enabling harmony and insight in new ways.

You've secured sponsorship for your E2.0 initiative. Now what? You know you need top management involvement to establish "formal" support. You've also heard you need groundswell support, too. But how do you get both? How you ensure that when you build the environment, your users will come?